regent street

AMD were selected from over 100 Architectural practices to take part in the 2015 RIBA Regent Street Windows project. We were paired with Levi’s giving us a great opportunity to work with the entire entrance space in their Regent Street store. Tying in with the launch of Levi’s 7 series women’s range of jeans we have created an immersive experience. Each window symbolised a first experience for Women who “Live in Levi’s”. These full size jeans then reduce in size and morph into small flying jeans that flock around the store taking the customer on a journey.